Unpeeling awesome with Chiquita
Client_ Chiquita
Agency_ Indicia Worldwide
Creative direction_ Tristan Pride
Art direction_ Rob Lloyd
Copy_ Sam Rickwood
Get ready to unleash your inner awesomeness with Chiquita bananas! These delicious fruits are not only packed with energy and nutrients but also have the power to make you feel amazing. And what better way to showcase this than with the Unpeel Awesome promotion! This playful and creative campaign features a single banana working out and getting fit - a unique and fun take on previous comms produced for the client.
The campaign gives customers a chance to win some fantastic prizes, including a fitness bundle that'll help them take your workout game to the next level. Comms stretched across print, point of sale and digital with an AR app and microsite developed to handle the promotional aspects.
Responsible for
- Design
- Print materials
- Bespoke 3D visuals
- social animation
- AR app wireframe
- Web landing page
Inspired?
If you'd like to discuss an opportunity please email me with a brief outline of your project and we'll take it from there. You can also see what I get up to on social media.